LUMINE × JOJO
LUMINE x JOJO is a special event hosted by Tokyo fashion department shopping center, LUMINE, to promote the premiere of the JoJo's Bizarre Adventure: Golden Wind TV Anime.
Taking place from September 21 to October 31, 2018[1], the campaign features store-wide decorations, with restaurants and shops selling JoJo-related food and merchandise.
A special screening and talk show for the first and second episodes of Golden Wind were held here on September 25th[2].
Description
The campaign is held at four stores in Shinjuku, Tokyo: Lumine Shinjuku 1, Lumine Shinjuku 2, Lumine EST Shinjuku, and NEWoMan Shinjuku. Littered with decorative advertisements, each of the stores hosts other collaborating companies and brands offering JoJo-related goods and services; among these include NAIL STATION, papabubble, and Lady Bear.
In addition, restaurants inside LUMINE serve dishes inspired by the anime's title and Italian setting, while a pop-up shop in Lumine EST Shinjuku sells specific Golden Wind merchandise.
Gallery
Goods
Photos
- Lumine7.jpg:
